In coaching, the goal is the destination the process is working toward. It differs from a vague wish through its precision and grounding in reality. A well-formulated goal meets the SMART criteria (Specific, Measurable, Achievable, Realistic, Time-bound). Early in the process, the coach helps the client articulate a life or session goal that is clear, motivating, and aligned with their deepest values.
In practice, the difference between a wish and a goal is precision and a deadline. "I want to be happier" is a wish. "I want to spend at least 3 evenings a week screen-free by the end of the month" is a goal, because you can tell whether you hit it. In coaching, the first session is often entirely about turning a vague wish into a clear goal.
A client says they want to "advance in their career." After clarification work in session, the goal becomes: "Get promoted to a manager role within 12 months, by developing my leadership skills and explicitly communicating this to my manager within 3 months." Now it's actionable.
A goal is not a vague New Year's resolution: the difference lies in precision, measurability, and grounding in concrete reality, where a resolution often rests on good intentions alone.
Yes, and it happens often. Clarifying a goal in depth sometimes reveals another underlying need that matters more, and the coach adapts to that shift rather than forcing the original goal.
No, many clients arrive with a vague need. Clarifying and refining the goal is an integral part of the early sessions, not a prerequisite to fill in on your own before starting.
Discuss it openly with the coach rather than quietly abandoning it. Often the goal remains valid but the path or the deadline needs adjusting.
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